Effortless Onboarding,
10x Faster

Airstart ignites your channel partnership by identifying the best-fit partners and streamlining their onboarding for immediate impact

GET EARLY ACCESS

Channel Partnerships Matter

Building strong channel partnerships is no longer an optional ingredient for success. Forward-thinking businesses are reaping the rewards of collaboration, fueling their growth through strategic alliances. The data is clear - companies embracing partnerships are outpacing the competition

$720 billion

Estimated size of global channel partner ecosystem by 2028

Businesses with strong channel partnerships enjoy benefits like

40%

Avg. revenue generated by partners

24%

Faster revenue
growth

84%

More customers
acquired

But inefficiencies are holding businesses back

Businesses often struggle with costly inefficiencies when finding, onboarding, supporting, and managing partners

We're seeing a high volume of prospects join our partner program, but less than 5% eventually onboard. This inefficiency wastes resources. We need a better way to identify and prioritize serious prospects.

Global Head of Channels

a leading cloud services provider

The delays due to manual & confusing onboarding processes, along with the lack of timely support, resulted in a lost opportunity worth $7 million. This led us to abandon the onboarding altogether and switch to a different vendor.

SVP, Strategic Partnerships

a prominent IT services company

Our partner managers are spending over 50% of their time sourcing and reaching out to partners via social media, and then supporting them during onboarding. All of this is resulting in lost sales productivity.

VP, Partner Success

a leading marketing software provider

Onboarding delays are costing us and our partners revenue. Average onboarding time is over two quarters. This is unacceptable and is causing partners to switch to our competitors.

Senior Partner Manager

a notable HR and payroll software provider

More than half of the strategic partners seeking onboarding already have a customer and are looking for a vendor to address their needs. They are eager for immediate onboarding.

Head of ISV Partnerships

a leading networking and technology company

Our costs for partner onboarding support are skyrocketing! Any attempts to control them could severely impact our SLAs and thus the partner satisfaction. This is unsustainable as we scale our partner program.

Senior Director, Partner Activation

a prominent online payment processing company

Our partner onboarding process is broken, relying on a patchwork of tools, spreadsheets, and manual support. This has led to severe dissatisfaction among our partners. Onboarding is literally the first experience they have with us..

Head of Partner Operations

a leading consumer electronics manufacturer

THIS IS WHERE AIRSTART CAN HELP

Finding the right partners

It's a crucial first step to establishing a successful partnership program

Find prospects

Using an exhaustive directory of prospect companies from multiple industries, geographies

An illustration to represent 'Airstart finding the ideal prospects'

Or, have Airstart find them

Smart recommendations for the ideal partner(s) based on the business goals

An illustration to represent 'Automated Recruitment'

Automate recruitment

Once approved, Airstart follows up with prospects to get them recruited

Onboarding partners as quickly as possible

Onboarding the partners expeditiously can have significant business benefits

Chart displaying impact of Airstart on Time-to-value

Shorter time-to-value

Faster onboarding results in the partner generating value for the business sooner. Onboarding delays result in lost revenue opportunities

Chart displaying impact of Airstart on Support Costs

Reduced support cost

Efficiencies (process optimization, self-service, automation of tasks) reduce dependency on support, delays, and user frustration

Chart displaying impact of Airstart on Sales Productivity

Increased productivity

Efficiency also means the sales force have fewer ad-hoc support requests from partners, thus freeing up their time to focus on selling

Higher PSAT/ loyalty

Minimizing time-to-value, simplifying onboarding, and self-service capabilities result in higher partner loyalty and life time value

AND

Enabling partners for success

Once partners are onboard, they need access to the resources to get activated

Training resources

Airstart is integrated with LMS's to help partners acquire the right credentials

Technical integration

Airstart can help partners with all the resources needed for technical integrations

Marketing resources

Partners can find the market resources needed to sell their offerings to customers

How Airstart Works

Airstart is built on AI to make channel partner onboarding automated and effortless.
It's designed for simplicity, security and speed

Businesses set up profile

Businesses sign up (for FREE) by setting up their profile, preferences, business needs etc. It only takes a few minutes to make themselves discover-able on Airstart!

Set up recruitment preferences

Businesses set up their recruitment preferences for the ideal channel partners. Airstart takes it from here - recommending the best match and making the case for recruiting them.

Mock-up of Airstart recruitment preferences page

Airstart recruits ideal prospects

Once a prospect is approved for recruitment, Airstart triggers the customized workflow to reach out to them, gather any missing pieces of information, and nudge them to complete the prerequisites for onboarding.

Airstart onboards them ASAP

Onboarding with Airstart is all about simplicity, security, and speed. No more missed revenue opportunities due to confusing processes, frustrating delays, and endless waits for a support agent.

Airstart tracks and optimizes

Airstart tracks and measures performance from the get go - giving businesses all the information they need to assess the progress their partners are making, take corrective actions as required, set goals, and share them across the organization.

About Us

OUR MISSION

We want to help businesses grow by recruiting the ideal channel partners and onboarding them quickly

Simplifying Complexity

Struggling to find prospects for your channel partner program? Or overwhelmed by prospects and grappling with lost revenue opportunities, onboarding costs, and delays due to complex/ manual processes? You're not alone. And we've got your back.

Expertise Meets Innovation

We're Airstart - not your typical corporate team. With channel expertise spanning onboarding to growth, honed at Google, Cisco, and GE, we bring a diverse skillset to the table. Our specialty? Crafting simple, delightful experiences for seemingly complex business processes.

AI-First Approach

Airstart leverages generative AI and machine learning to streamline your prospect search and speed up onboarding. The result? Reduced costs, boosted revenue, improved sales productivity, and enhanced partner satisfaction and loyalty.

Building Together

We don't claim to have all the answers. Your insights are our compass. Together, let's revolutionize partner onboarding. Join us in the exciting Alpha phase – your insights are invaluable.

Why "Airstart"?

Think of us as the Airstart of your business journey. Just as an airstart is crucial for precision in space missions, our platform is vital for propelling your (and your partners') business forward, following a swift 'start.'

Ignite Your Channel Partnership

With a boost from Airstart!

Effortless Onboarding, 10x Faster